7 Must Have Features You Should Integrate To Create The Best Dating App
App Development
22Sep 2020
Gone are the days when people used to connect or meet others through friends or families. The advent of technology has made human relations more simple. The increasing usage of smartphones has increased the usage of mobile apps too. This has called for more and more apps to be created and downloaded. One of the areas is dating apps, that has revolutionized the matchmaking framework.
Looking around, you will get to know that most single people out there have tried such apps to connect with new people. Yet, despite being on various online dating apps, it is challenging to find an ideal match. Many people haven't found what they are looking for, despite so many apps, and why is that?
That's because most apps have basic features and obsolete matching algorithms that don't gratify the current needs of people. All they need is an app with the new preference-based matching computations and unique features.
It can be a bit difficult to describe the algorithm as it is a technical aspect. Still, we can totally talk about the different dating app features you must consider before creating a dating app like Tinder.
7 Essential Features Before Developing A Successful Dating App
1. Verified Profiles
As exciting as it is to meet new people; it can be daunting too. There is a rise in cybercrime activities, and many of them have been associated with online dating sites and mobile apps.
This calls for profile verification. It has become imperative to integrate this feature before you decide to develop the app. This is done by validating social media and email accounts. This dating app feature makes online dating safer by eliminating fake profiles.
The app called Bumble has such a feature as well, where it asks the user to verify their picture. The picture is validated by a live picture taken by the person via a selfie. You must keep in mind to integrate this feature for the safety of your users.
2. Icebreakers
It can be intimidating to make the first move. Many people do not do it because they don't know how to begin the conversation or become underconfident. This is where the icebreaker feature comes into the picture.
Different apps like Aisle have a great conversation feature. This feature enables people who can't think of something smart to get the interaction going.
If you are thinking of developing your app, this feature, you must remember to make your app successful. You can also create these icebreakers tailored as per the profile of the user.
3. Find Events & Meetups
The best dating apps like Her for LGBT and Clover app thought of going one step ahead. Her app allows the user to find events that might interest them. These people are shown the kind of events they would like to go to, such as pride parades or others.
On the other hand, Clover has a feature called "Mixers." This attribute assists in arranging group meetups for the people. Clover sends out multiple ideas like "Game of Thrones night," and they would respond if anybody is interested.
These are both fantastic ways to meet a handful of new people. Hence, guesses are this could add value addition to your app as well.
4. Discover nearby matches
For your ideal dating app, a structured search filter needs to be arranged well in the app. Besides, for more accurate searches, always allow your users to share their gender fondness, engrossments, etc. This will naturally reduce the undesired and unwelcome messages and makes the app more common for the people.
To make the app more engaging, sync an exclusive match queue that consists of people who have already liked a specific profile. Thus, it is the chief element to examine while creating an online dating platform to connect and make more matches.
5. Profile Performance Evaluation
This would be the top feature people would sign up to look for in the dating app if you were to ask them. Everyone knows their real dating life scenario, but what about online?
How many matches or likes is the profile getting?
When you develop a dating app, you must integrate a feature of profile evaluation. This feature would assist the user in evaluating the performance of their profiles. This will allow them to understand if they need to enhance their profile.
You can also include a feature of improvement suggestions. This will help users to improve their profiles and get better matches.
6. Filter
Every person on the dating app has their own set of needs. Someone is seeking for a serious relationship, while someone wants something more casual, whereas someone just wants to meet someone and see where it goes.
People may also have preferences in gender, age, horoscope, education, religion, political leaning, etc. These all features are included in app such as Bumble.
This will help users get matches based on their preferences rather than going through users randomly. The sense of selectivity will ensure there is user-retention, and the dating app performs well.
7. Safety and Security
The dating apps can be as thrilling as it can be daunting based on the dating app's security features. Hence, it is necessary to make sure that your dating app is safe and secure so that the private data of the users, such as phone numbers, addresses, images, etc. are all protected in your app and does not get misused.
This can be possible by some in-build security features like blocking someone, turning off instant messages, locating tracking, etc. to name a few.
Conclusion
The revenues from the online dating segment accounted for $1667 million in 2019 and are estimated to reach $1968 million by 2023, according to statista.com.
Hence, as mobile dating apps by app developers are increasing in the market, this is the perfect time to develop yours now. Not just the timing is essential; everything we discussed above is crucial for your mobile app to be successful and stand out amongst your competitors.
Harnil Oza is the CEO & Founder of Hyperlink InfoSystem. With a passion for technology and an immaculate drive for entrepreneurship, Harnil has propelled Hyperlink InfoSystem to become a global pioneer in the world of innovative IT solutions. His exceptional leadership has inspired a multiverse of tech enthusiasts and also enabled thriving business expansion. His vision has helped the company achieve widespread respect for its remarkable track record of delivering beautifully constructed mobile apps, websites, and other products using every emerging technology. Outside his duties at Hyperlink InfoSystem, Harnil has earned a reputation for his conceptual leadership and initiatives in the tech industry. He is driven to impart expertise and insights to the forthcoming cohort of tech innovators. Harnil continues to champion growth, quality, and client satisfaction by fostering innovation and collaboration.
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